(HBO) – In the context that the lingering COVID-19 pandemic has severely affected tourism, Hoa Binh province is still one of the few localities in the northern region to record a stable number of visitors and have tourism activities not suspended for too long. Since late 2021, local tourism has been reactivated and rebounded strongly.


Mai Chau Hideaway in Son Thuy commune (Mai Chau district) is one of the pandemic-free eco-resort sites with a beautiful natural landscape on Hoa Binh Lake.

Aside from promoting domestic travel with COVID-19 safety ensured, the tourism sector in Hoa Binh has been taking actions to flexibly adapt to the pandemic, prepare for welcoming more tourists, and diversify local destinations since Vietnam piloted the border reopening to international arrivals.

A large number of new tourism products have been launched to enhance the attractiveness of local destinations. Besides, the Hoa Binh Tourism Association has encouraged businesses to develop potential types such as cultural tourism, community-based tourism, eco-tourism, resort tourism, and sports tourism.

To meet the manpower demand during the tourism recovery process, authorities have opened several training courses on tourism skills, sent local cadres and representatives of households to learn community-based tourism management and development in Lao Cai and Son La provinces.

Hoa Binh has also actively worked to expand tourism partnerships with northwestern provinces and build tourism cooperation programmes with major travel hubs such as Ho Chi Minh City, Hanoi, Thanh Hoa, Quang Ninh, and some nearby localities.

The 17th provincial Party Congress for the 2020 - 2025 tenure targets that tourism will be become a key economic sector. Hoa Binh looks to attract 4.9 million tourist arrivals, including 1 million foreign visitors, earn 5.4 trillion VND (236.2 million USD) from tourism, and create about 26,000 jobs in this industry by 2025.

Photo: Visitors to Tien Pagoda in Lac Thuy district seriously comply with anti-pandemic rules.

For 2022, the tourism sector hopes to welcome more than 2.5 million tourists and rake in over 2.4 trillion VND in revenue which is expected to reach 900 billion VND in the first quarter, up 60 percent year on year.

Nguyen Van Toan, Standing Vice Chairman of the provincial People’s Committee, stressed that Hoa Binh now has a chance to popularise itself as a safe, hospitable, and attractive destination among travelers nationwide, especially those in Hanoi and HCM City.

This March, the provincial People’s Committee and national flag carrier Vietnam Airlines are scheduled to sign a deal on a comprehensive cooperation programme for 2022 - 2026 and an action plan for 2022 - 2023. Hoa Binh and other provinces in the expanded northwestern region have also inked a cooperation agreement and planned to set up a safe tourism corridor.


 

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