The Tourism Authority of Thailand (TAT) has unveiled its 2018 tourism campaign ‘the 38th Thailand Tourism Festival (TTF)’, encouraging more people to visit local destinations.
A performance at the Thailand Tourism Festival (Photo:
TAT Governor Yuthasak Supasorn today announced that the event, which is
scheduled for January 17-21 at Lumphini Park in the capital, offers
several highlights and signature activities from each region.
The event will be divided into ten different zones, such as an exhibition zone
featuring tourist attractions that had been visited by His Majesty the late
King Bhumibol Adulyadej, a zone that showcases His Majesty the King’s teachings
and a zone that promotes proper garbage disposal by offering a lucky draw for
those who dispose of trash properly, in accordance with the recycling
The agency is expecting that the event will attract at least 600,000, while
speculating that at least 61% of that number will be inspired to visit local
destinations more. Under that assumption, about 420 million baht of income will
be generated for the campaign participants and local communities of these
destinations, and the total domestic tourism income would reach one trillion
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