Mai Chau district has excelled in meeting Criterion No. 13, with its all 15 communes achieving the standard. This success is partially attributed to local efforts to develop e-commerce systems, which create favourable conditions for businesses, cooperatives, and producers to join production-consumption linkages, facilitating goods circulation and production. Related initiatives have initially led to the development of websites and QR codes by businesses and cooperatives, financial support from the district for those adopting scientific and technological advancements in production and marketing, and the introduction of high-quality local products to supermarket chains and e-commerce platforms.

Localities across the province are focusing on implementing Criterion No. 13 and Component No. 3 of the national target programme, with Hoa Binh further prioritising agricultural restructuring and promoting the "One Commune, One Product" (OCOP) programme.

It is also an increasing number of local economic models involving production and product consumption linkages. According to the local rural development sub-department, these models have optimised resource utilisation, improved economic efficiency, and boosted incomes for local residents, while paving the way for sustainable agricultural growth.

Currently, the province boasts 158 OCOP products with 3-star and 4-star ratings. The diversification of distribution channels, particularly the development of e-commerce, has met market demands, enabling localities to expand production, enhance concentrated material zones, and strengthen the agricultural sector. These efforts align with the broader goal of agricultural restructuring.

In the time to come, the province plans to intensify the harmonious implementation of production and rural economic development solutions, aiming to meet and surpass the key targets set by the national target programme.