The Vietnam tourism promotion programme for Australia and New Zealand arrived in Sydney on the evening of August 15 as part of its five-city tour.
Scene at the event (Photo: VNA)
The event, organised by the Vietnam
National Administration of Tourism (VNAT) and supported by 15 Vietnamese
tourism companies, toured around four cities in Australia
and one in New Zealand.
The programme featured networking events, a roadshow, and musical performances.
This was the first time it had taken place in New
Zealand and third time in Australia.
Speaking at the opening ceremony in Sydney, VNAT
General Director Nguyen Van Tuan said the two countries have always listed
amongst the top ten tourist markets in Vietnam.
In 2017, Vietnam
welcomed more than 370,000 Australian visitors, up 15.5 percent year-on-year,
while the respective figures for the first seven months of 2018 were 238,000
and 9.1 percent. The demographic has tended towards staying for a long period
of time, with a high and stable spending level. They choose Vietnam for its
safety, friendliness, culture, and fast-growing economy.
Taking part in the event, Max Llewelyn from The Holiday and Travel magazine
said he attended to find more information on Vietnam’s tourism products, new
hotels, and other services.
He said the event still entertained him despite the fact that he has travelled
to the country four times.
Llewelyn said Australians are interested in visiting Vietnam for its culture, food,
history, entertainment activities, and relatively low costs.
According to Dinh Ngoc Duc, head of the VNAT marketing department, both Australia and New
Zealand are among the key markets for Vietnam’s
national tourism development and marketing strategies.
He said it was the first roadshow on Vietnamese tourism to cross five cities of
the two biggest countries in the Oceania, adding that the organising board
received warm welcome from Australian and New Zealand travel agencies
everywhere they went.
According to him, many Vietnamese companies have met up with and discussed
partnerships with their Australian and New Zealander peers.
Vietnam Airlines is currently operating direct flights between Sydney
and Hanoi, as well as Ho Chi
Minh City and Melbourne.
Source: VNA
In the first 9 months of 2024, Hoa Binh province continues to implement the expanded tourism development cooperation program plan of 8 Northwest provinces with Ho Chi Minh City; deploying digital transformation content in tourism and developing a smart tourism province. Hoa Binh province received about 3.6 million views, an increase of 7.9% over the same period. In which, international visitors are about 380 visitors, domestic visitors are estimated at 3 million 220 visitors.
Spanning thousands of hectares and winding gracefully along mountain slopes, hillsides, and riverbanks, the terraced rice fields of Lac Son District present a stunning and captivating beauty. This region, renowned for its remarkable terraced landscapes, is also the centre of Hoa Binh Culture known for numerous archaeological sites.
The life of Mong people in Hang Kia and Pa Co communes of Mai Chau district has improved much thanks to tourism development.
The man-made Hoa Binh Lake, with a water surface area of approximately 9,000 hectares and a capacity of 9.45 billion cubic meters, stretches over 200 kilometers from Hoa Binh to Son La provinces. With the goal of developing into a national tourism area, the Hoa Binh Lake tourism area is expected to not only become the largest tourism centre in the province but also one of the 12 key tourist destinations in the northern midland and mountainous region of Vietnam.
Da Bia hamlet, now Duc Phong, in Tien Phong commune, Da Bac district, was once almost isolated from the outside as the only way to the hamlet was to get a boat ride across the Hoa Binh reservoir. However, as its tourism potential has been unleashed, the hamlet has established itself as one of the most attractive destinations on the tourism map. It has even received the ASEAN Community-Based Tourism Awards in 2019.
In the first 9 months of 2024, Mai Chau district, Hoa Binh province welcomed over 684 thousand visitors to visit and relax. In which, over 516 thousand domestic visitors and more than 168 thousand international visitors. Total revenue from tourism is estimated at over 821 billion VND.
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