(HBO) – Famtrip, an abbreviation of familiarization trip, has become a familiar term in the tourism industry to talk about tours offered to travel agents by a supplier or group of suppliers to familiarize the agents with their destinations and services.

A plan is being developed to turn Hoa Binh Lake into a national tourist zone that sees a perfect combination of nature, sky and water, and pristine wildlife. Some says the lake looks like a Ha Long Bay on the mountain with huge potential to develop cultural and historical tours, eco-tours and spiritual tours.

 State agencies and travel agencies have organized many Famtrip to the lake in the hope that it would open new opportunities for tourism development in the area.

 The Hoa Binh Tourist JSC has invested in tourism products based on the nature and culture of Muong ethnic minority people along with tourism facilities in Ngoi village, Ngoi Hoa commune (Tan Lac district) and a high-end tourism site in Sung Island, Tien Phong District. The company has coordinated with other tour operators in Vietnam, the USand Germanyand Tourism Authority of Thailand to organize Famtrips to its tourism routes in Hoa Binh.

 Four free famtrips have been held so far to survey the potentials of and develop tours in Ngoi Village, Ngoi Hoa Commune of Tan Lac District and Ba Khan Commune of Mai Chau District.

 The company also invited reporters from prestigious domestic and international media agencies on Presstrips to Hoa Binh Lake.

 The Famtrips and Presstrips aim to promote the beauty of Hoa Binh and the company’s tourism products among domestic and international visitors, said Director General of Hoa Binh Tourist Nguyen Thi Thuy Phuong.

 In addition, the company has attended tourism fairs in Hanoi, Ho Chi Minh City, Germany, and events promoting tourism links in an effort to attract more visitors to the lake.


 Photo: Hoa Binh Tourism joint Stock Company coordinates with travel and press agencies to survey and help promote tourism products of Hoa Binh province.

 On the part of the province, the provincial authorities have coordinated with partners to conduct a survey for developing a waterway travel route on Hoa Binh Lae and built plans on cooperation with tourism departments of Hanoiand HCM City.

 The province has worked with eight northwest mountainous provinces to build waterway tours in Da River and partnered with the television channel of Radio The Voice of Vietnam (VOV TV) to produce programme series for tourism promotion in the province.

 Photo and writing contests have also been launched in a bid to introduce the beauty of the province. The provincial tourism authority also prepared marketing materials for its tourism partners./.

 

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