(HBO) – Famtrip, an abbreviation of familiarization trip, has become a familiar term in the tourism industry to talk about tours offered to travel agents by a supplier or group of suppliers to familiarize the agents with their destinations and services.
A plan is being developed to turn
Hoa
Binh
Lake into a national tourist zone that
sees a perfect combination of nature, sky and water, and pristine wildlife.
Some says the lake looks like a Ha Long Bay on the mountain with huge potential
to develop cultural and historical tours, eco-tours and spiritual tours.
State agencies and travel agencies have organized many
Famtrip to the lake in the hope that it would open new opportunities for
tourism development in the area.
The Hoa Binh Tourist JSC has invested in tourism
products based on the nature and culture of Muong ethnic minority people along
with tourism facilities in Ngoi village, Ngoi Hoa commune (Tan Lac district) and
a high-end tourism site in
Sung
Island, Tien Phong District.
The company has coordinated with other tour operators in
Vietnam, the
USand
Germanyand Tourism Authority of Thailand to organize Famtrips to its tourism routes in
Hoa Binh.
Four free famtrips have been held so far to survey the
potentials of and develop tours in
Ngoi
Village, Ngoi Hoa Commune
of Tan Lac District and Ba Khan Commune of Mai Chau District.
The company also invited reporters from prestigious
domestic and international media agencies on Presstrips to
Hoa
Binh
Lake.
The Famtrips and Presstrips aim to promote the beauty
of Hoa Binh and the company’s tourism products among domestic and international
visitors, said Director General of Hoa Binh Tourist Nguyen Thi Thuy Phuong.
In addition,
the company has attended tourism fairs in
Hanoi,
Ho Chi Minh City,
Germany, and events promoting
tourism links in an effort to attract more visitors to the lake.
Photo: Hoa Binh Tourism joint Stock Company
coordinates with travel and press agencies to survey and help promote tourism
products of Hoa Binh province.
On the part of
the province, the provincial authorities have coordinated with partners to conduct
a survey for developing a waterway travel route on Hoa Binh Lae and built plans
on cooperation with tourism departments of
Hanoiand
HCM
City.
The province has
worked with eight northwest mountainous provinces to build waterway tours in Da
River and partnered with the television channel of Radio The Voice of Vietnam (VOV
TV) to produce programme series for tourism promotion in the province.
Photo and writing contests have also been launched in
a bid to introduce the beauty of the province. The provincial tourism authority
also prepared marketing materials for its tourism partners./.
In the first 9 months of 2024, Hoa Binh province continues to implement the expanded tourism development cooperation program plan of 8 Northwest provinces with Ho Chi Minh City; deploying digital transformation content in tourism and developing a smart tourism province. Hoa Binh province received about 3.6 million views, an increase of 7.9% over the same period. In which, international visitors are about 380 visitors, domestic visitors are estimated at 3 million 220 visitors.
Spanning thousands of hectares and winding gracefully along mountain slopes, hillsides, and riverbanks, the terraced rice fields of Lac Son District present a stunning and captivating beauty. This region, renowned for its remarkable terraced landscapes, is also the centre of Hoa Binh Culture known for numerous archaeological sites.
The life of Mong people in Hang Kia and Pa Co communes of Mai Chau district has improved much thanks to tourism development.
The man-made Hoa Binh Lake, with a water surface area of approximately 9,000 hectares and a capacity of 9.45 billion cubic meters, stretches over 200 kilometers from Hoa Binh to Son La provinces. With the goal of developing into a national tourism area, the Hoa Binh Lake tourism area is expected to not only become the largest tourism centre in the province but also one of the 12 key tourist destinations in the northern midland and mountainous region of Vietnam.
Da Bia hamlet, now Duc Phong, in Tien Phong commune, Da Bac district, was once almost isolated from the outside as the only way to the hamlet was to get a boat ride across the Hoa Binh reservoir. However, as its tourism potential has been unleashed, the hamlet has established itself as one of the most attractive destinations on the tourism map. It has even received the ASEAN Community-Based Tourism Awards in 2019.
In the first 9 months of 2024, Mai Chau district, Hoa Binh province welcomed over 684 thousand visitors to visit and relax. In which, over 516 thousand domestic visitors and more than 168 thousand international visitors. Total revenue from tourism is estimated at over 821 billion VND.