(HBO) - In order to gradually recover in the new normal state, in addition to the solutions to demand stimulating, the province's tourism sector has continued focusing on improving the quality of services, encouraging the businesses, the organizations, and business building households to provide the new experience products. Based on the epidemic level of the province, the localities regularly announce to proactively plan for the epidemic prevention and control and welcome guests.

One of the pioneer tourism areas introducing the new experience products is An Lac Eco Farm and Hot Springs in Vinh Dong commune (Kim Boi). Being situated in an isolated location, this resort destination welcomes visitors, requiring the vaccine passport and the medical declaration. Here, the tourism area always seriously implements "5K”, disinfecting thoroughly to protect the safety for the guests and the staff. If desired, visitors can do a quick test before leaving the destination. Sharing the new products being deployed there, Ms. Bui Thi Hien, the general manager of the resort says: As the society develops, more and more people have been realizing that taking care of health and nurturing the spirit are more important than buying the meaningless material things. An Lac Eco Farm offers visitors the green living space, the dishes with organic ingredients and the courses on how to live a healthy and actively. The tourism area is also a place chosen by many companies and units to organize conferences, seminars, year-end events, New Year's Eve parties combined with entertainment and sports activities like lawn skiing, camping, tennis …

In accordance with the trend of small-group travel, the province's community tourism attractions welcome a stable number of visitors, mainly the domestic tourists and some foreigners living and working in Vietnam. In addition to the strength of the unique cultural resources, some community tourism attractions have been enhancing the services and refreshing the products. For example, the community tourism attraction in Hang Kia commune, Pa Co (Mai Chau) offers experience products such as rattan hunting and camping overnight in the forest, which is very attractive to tourists. The community tourism villages within the area of Hoa Binh lake such as Ngoi village in Suoi Hoa commune (Tan Lac), Sung village in Cao Son commune, Da Bia in Tien Phong commune, Ke village in Hien Luong commune (Da Bac), Mo village in Binh Thanh commune (Cao Phong) have renovated and refreshed the landscape, exploiting and utilizing the advantage of the pristine beauty of the nature and the indigenous cultural activities. There, visitors can also experience the traditional crafts and some new products and services such as herbal baths, foot baths for relaxation and health benefits.

Providing new products to meet the requirements as well as the trend of safe tourism is a necessary adaptation of many businesses, organizations and individuals doing business in tourism and services in the province. Also with an isolated location, which is near Hanoi capital, Kim Boi Serena Resort in Sao Bay commune (Kim Boi) is like a green resort area with the ecological beauty, many convenient services and it is famous for its hot mineral tourism. It is usually very crowded with visitors at weekends, so those who want to relax have to to contact in advance. A destination that is also of interest of tourists is the Heritage Park in Tieng hamlet, Bac Phong commune (Cao Phong). This is a leading modern park complex, one of the top most attractive destinations in the Northwest thanks to the harmonious combination between the natural landscape and the rustic charm of the mountains. Recently, the park has established a museum, opened the life-skill services, and a system of 20 rooms has been into operation.

According to Mr. Bui Xuan Truong, the Deputy Director of the Department of Culture, Sports and Tourism, even if the epidemic is controlled, safety and health factors are still the top concern when deciding to participate in the travel itinerary. calendar. On the basis of grasping the trend and travel habits of guests, the businesses and the accommodation establishments of the province have found the "key” to restore the tourism business activities in a new normal state thanks to flexibility and the proactivity to seek for the new suitable products. Currently, many businesses and localities have renewed the traditional tourism products, added the safety measures, improved the service quality of meals, accommodation and sightseeing in coordination with the medical facilities and the relevant agencies to promptly handle the situations. Together with stimulating the tourism products, the new experience service has created the great attraction for the destination, contributing to stimuating demand in the last months of 2021 and the new year of 2022. During the solar New Year, the province's tourism welcomed 34,800 turns of visitors, increasing 54.7% compared to that of the same period last year, of which there were 80 turns of international visitors and 34,720 turns of domestic tourists. The total revenue has reached 34 billion dongs, up 36% of that of the same period.