(HBO) – With the readiness to resume tourism in the spirit of safely and flexibly adapting to and effectively controlling COVID-19, the province has issued the message of "Hoa Binh, safe tourist destination - full experience” for 2022.
Serena Resort Kim Boi in Kim Boi district launches a travel stimulus programme
as soon as it resumed operations on March 5.
Tourist sites in Hoa Binh take the nationwide
reopening of borders to international travellers as a golden opportunity for
recovering their operations. Capitalising on the province’s advantages of the
proximity to Hanoi capital and wide COVID-19 vaccination coverage, they are
launching many attractive tourism products.
The sites have adopted the safe adaptation
strategy, with 5K (khau trang - wearing face masks, khu khuan - disinfection,
khai bao - making health declaration, khoang cach - keeping distance, khong tu
tap - no gatherings) being the most important principle. They have also taken
proactive steps to gear up personnel, upgrade infrastructure, and improve
competitiveness and service quality. In addition, many stimulus activities have
been carried out such as offering some free services and reducing prices.
On March 25, the provincial People’s Committee
and Vietnam Airlines signed a minutes of agreement on comprehensive cooperation
for 2022 - 2025 so as to boost tourism, investment, trade, aviation, and
destination promotion.
In the second quarter, the administration of Hoa
Binh is set to launch a travel stimulus programme and invite travel companies,
along with central and local media outlets, to come to introduce local
attractions and stimulus packages. Besides, tourism promotion will be
implemented in tandem with communications about coming events, such as the 30th
Hoa Binh Newspaper Cup cross-country race, the second half-marathon race, and
cycling races of the 31st Southeast Asian Games (SEA Games).
Some district-level localities have also
registered to hold different events for attracting holidaymakers.
Nguyen Van Toan, Vice Chairman of the provincial
People’s Committee, said to carry out tourism activities on schedule and in an
effective manner, relevant agencies should pay due attention to advertising
stimulus programmes; localities proactively make organisation plans for
cultural, sports, and tourism events; and businesses play an active part in
stimulus activities, improve service quality and professionalism, and comply
with anti-COVID-19 regulations./.
Hoa Binh has taken measures, focusing on removing barriers in terms of mechanism, policy, infrastructure, and upgrading technical infrastructure facilities serving tourism and the quality of human resources, to promote tourism development in the Hoa Binh Lake area.
Over the past time, Da Bac has deployed measures to lure more domestic and foreign visitors to the locality, aiming to turn tourism into the district’s economic spearhead.
Covering an area of over 52,000 hectares spanning districts of Mai Chau, Tan Lac, Cao Phong, Da Bac, and Hoa Binh City, Hoa Binh lake has strong potential for tourism development. In recent years, thanks to the attention of local Party Committees and authorities as well as support from international organisations, the advantages of tourism in the lake area have been utilised.
Mai Chau is a mountainous district and home to many ethnic groups such as Thai, Muong, Kinh, Mong, Dao, and Tay with distinctive cultural identities, creating a diverse and unique cultural treasure. Aware of its advantages, the district has paid attention to the preservation and promotion of ethnic groups’ cultural values so that culture will become a leverage for tourism and contribute to socio-economic development and life quality improvement.
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