People in Cha Day village in Pa Co commune, Mai Chau district of Hoa Binh province, have been taking advantage of natural conditions and traditional cultural values to develop community-based tourism which has helped improve their quality of life.
Tourists join in picking tea leaves with local people
in Cha Day village.
In the past, Mong people in Pa Co commune mostly
earned their living by growing corn, paddy and raising cattle and poultry. Six years ago, Phang A Pao, a local resident,
was the first person to start community-based tourism model in the commune. Pao, who is now head of a group of farmers who
provide Mong homestay service, said that since he started his tourism business,
he has learnt many things. He understood that preserving the natural
landscape and cultural identity can help people from ethnic groups to develop,
and escape from poverty.
So far, ten families in the village have joined
in developing community-based tourism in association with preserving and
promoting tangible and intangible cultural values.
In the village, the homestay service providers
have still preserved traditional houses made of natural materials and decorated
in the style of Mong people. New tourism products have been exploited such as
cultural space of the Mong people, traditional night market, and camping
combined with cloud watching in the mountains, which helped attract domestic
and international visitors.
Anline, a visitor from France, said that she was
impressed when she visited "Mong Space" and was told interesting
stories about traditional costumes, patterns on fabric, and long preserved
items. She was also guided to make paper, paint with beeswax and relax with
herbal bath.
After 6 years of implementing the
community-based tourism models, Cha Day village has become one of the popular
destinations for domestic and international tourists. While running tourism
business, households in the village are highly aware of the importance of
preserving local culture, particularly traditional costumes, cuisine, and
festivals.
Up to now, the "Homestay Mong and
experience Pa Co agriculture" has gathered 35 members with six homestays.
Houses that provide homestay service got an average annual income of 100
million VND (4,000 USD).
In the first 9 months of 2024, Hoa Binh province continues to implement the expanded tourism development cooperation program plan of 8 Northwest provinces with Ho Chi Minh City; deploying digital transformation content in tourism and developing a smart tourism province. Hoa Binh province received about 3.6 million views, an increase of 7.9% over the same period. In which, international visitors are about 380 visitors, domestic visitors are estimated at 3 million 220 visitors.
Spanning thousands of hectares and winding gracefully along mountain slopes, hillsides, and riverbanks, the terraced rice fields of Lac Son District present a stunning and captivating beauty. This region, renowned for its remarkable terraced landscapes, is also the centre of Hoa Binh Culture known for numerous archaeological sites.
The life of Mong people in Hang Kia and Pa Co communes of Mai Chau district has improved much thanks to tourism development.
The man-made Hoa Binh Lake, with a water surface area of approximately 9,000 hectares and a capacity of 9.45 billion cubic meters, stretches over 200 kilometers from Hoa Binh to Son La provinces. With the goal of developing into a national tourism area, the Hoa Binh Lake tourism area is expected to not only become the largest tourism centre in the province but also one of the 12 key tourist destinations in the northern midland and mountainous region of Vietnam.
Da Bia hamlet, now Duc Phong, in Tien Phong commune, Da Bac district, was once almost isolated from the outside as the only way to the hamlet was to get a boat ride across the Hoa Binh reservoir. However, as its tourism potential has been unleashed, the hamlet has established itself as one of the most attractive destinations on the tourism map. It has even received the ASEAN Community-Based Tourism Awards in 2019.
In the first 9 months of 2024, Mai Chau district, Hoa Binh province welcomed over 684 thousand visitors to visit and relax. In which, over 516 thousand domestic visitors and more than 168 thousand international visitors. Total revenue from tourism is estimated at over 821 billion VND.