Since the beginning of the year, Mai Chau district has focused on organizing the numerous major events of culture, sport, and tourism, highlighting the local ethnic cultural identity to attract visitors and stimulate the local tourism.
Xen
Moung Festival in 2024, held at the district level, has attracted thousands of
turns of domestic and international tourists to Mai Châu.
Notable
events include Xen Muong Festival of Thai ethnic group and the recognition of
Keng Loong as a National Intangible Cultural Heritage; and the Gau Tao Festival
of Mong ethnic group. Additionally, the tourism products have been developed
and expanded. The highland market, held every Sunday in Mai Châu town, has been
maintained. The district also places the great emphasis on introducing and
promoting tourism and services through the various diverse and rich forms.
By
the end of July, the district welcomed over 500,000 turns of visitors,
including 110,000 international tourists, with total tourism revenue exceeding
600 billion dongs. Along with the community-based tourism, the development of
high-end resort tourism has significantly contributed to creating the quality
products that appeal to a wide range of tourists, boosting the revenue for the
tourism sector. Currently, in the whole district, there are 203 accommodation
facilities, including 4 resorts, 8 hotels rated 1-3 stars, 38 guesthouses, and
158 homestays. Out of the 30 tourism and service projects approved by the
province for survey and investment planning, 12 projects are already in
operation, and the registered capital is over 1,140 billion dongs, of which 183
billion dongs has been realized.
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