In order to complete targets and criteria in population, the Population-Family Planning Sub-Department of Hoa Binh has strengthened communications to enhance public awareness and change community’s behaviours on population and development in the new situation.



A parade in Hoa Binh city to popularise the campaign to increase people’s access to family planning services.


Nguyen Thi Minh Phuong, Director of the provincial Population-Family Planning Sub-Department, said that the agency has worked to intensivelyy and extensively popularise population and development issues to all sectors, agencies, associations, and socio-political organisations as well as the community, families and clans, especially couples of childbearing age.

Communications contents have been made practical with many forms, including mass media communications, group consultation, 1-1 consultation, and conferences, she said.

The official underlined that the contents focus on popularising policies, law regarding population and development as well as directions of the provincial Party Committee and People’s Committee in the work, along with gender equality, pre-marital health, adolescent and young adult reproductive health care, and the harms of child marriage.

The communications work has been performed by population officials at all levels in coordination with local organisations and localities, she said, adding that many effective models have been formed, including that of Thalassemia testing at local healthcare stations.

Particularly, the sub-department has concentrated on popularising a directive from the Chairperson of the provincial People’s Committee on designing measures to associate the contents that each couple should have two children into the regulations and conventions of the residential area as well as the internal rules and regulations of agencies and organisations in Hoa Binh province in the 2021 - 2025 period.

The efforts aim to create obvious changes in the field, enhancing the enforcement and efficiency in implementing policies and laws regarding population in agencies, units and localities across the province, thus reducing the rate of giving birth to three children and above.

Phuong said that after five years of implementing the action plan on population in the new situation, positive results have been recorded in the population and family planning, with the natural population growth rate kept stable at about 1%, the average number of children of a woman of reproductive age standing at 2.06, and the rate of couples using modern contraceptive methods reaching over 75%. The living conditions of locals have been improved, with the average life expectancy of local residents reaching 73 years old.

In the coming time, the sub-department will continue to work harder to strengthen directions on population-development communications, while coordinating closely with departments, sectors and agencies at all levels to renovate the contents and methods of communications to suit particular groups, stated Phuong.

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