(HBO) - After 10 years of implementing the campaign "Vietnamese people prioritise using Vietnamese goods”, the northern province of Hoa Binh has brought locally-made products closer to people in rural and far-flung areas which have economic difficulties and unfavourable transport systems.
A
market selling Vietnamese goods in the remote commune of Tu Ne, Tan Lac
district, draws a large crowd of locals and visitors.
More and more enterprises and manufacturers
inside and outside the province are participating in the programme and
supplying a diverse range of products suitable with the demands and preferences
of customers in rural and remote areas such as garments, household appliances,
aluminum and plastic products, porcelain ware, school supplies, electronic
products, telecom services, food, and agricultural production tools.
Manufacturers have also paid great attention to improving
the quality of products to satisfy consumers. Many businesses joining the
programme have reported steady growth in revenues through years, averagely
increasing by 1.5-2 times.
Chu Van Thang, Deputy Director of the provincial
Centre for Tourism, Trade and Investment Promotion Centre, said since 2009, Hoa
Binh has opened 34 markets selling Vietnamese goods in rural and remote areas
in Lac Son, Kim Boi, Tan Lac, Yen Thuy, Lac Thuy, Da Bac, Mai Chau and Cao
Phong districts. Of which, 18 were under the national trade promotion programme
in 2012, 2014, and 2018 with total expenses of nearly 2.4 billion VND (103,200
USD).
The programme will continue to be held in 2019
with the organisation of at least four markets in remote areas, he said, adding
that such events have been attracting more visitors, helping build trust of
customers in locally-made products.
The quality of the programme has been improved
through years, Thang said. Every year, the markets are held in different
regions to increase the spread of the campaign "Vietnamese people prioritise
using Vietnamese goods” among customers in rural and remote areas, he added.
In Lac Thuy district, communes have been succeeded in promoting their One Commune-One Product (OCOP) products while others are still struggling to position their typical farming products in market. Some communes in the district still fail to have their products met OCOP programme’s requirements, while others have seen their certifications expired.
The inspectorate agency of Hoa Binh province has issued Official Dispatch No. 1090/TTr-PCTN to provincial departments, agencies, localities, business associations, enterprises, and investors regarding measures to improve informal component indexes of the Provincial Competitiveness Index (PCI).
Hoa Binh is taking concrete steps to improve its investment environment, with a strong focus on supporting businesses, settling obstacles for strategic investors, and creating opportunities for robust development in the coming years.
Under the blazing early summer sun, the construction site of Nhuan Trach Industrial Park (IP) in Luong Son district is abuzz with activities from dawn to dusk, a testament to the determination of the investor to meet their construction targets on schedule.
