Hoa Bink seeks to expand markets for OCOP products

11/28/2023 - 6:38:17 PM

The first Hoa Binh province’s Da River Shrimp and Fish Festival, the Agricultural Fair and the OCOP Exhibition of the Northern Midlands and Mountainous Region 2023 last month featured nearly 200 booths of enterprises from 10 provinces and cities in the region.

A booth displaying Da River fish products of Hai Dang HB Seafood Company Limited at the fair.

Co-organised by the Hoa Binh provincial People Committee and the Ministry of Agricultural and Rural Development, the October 26-31 events aimed at promoting the development of the aquatic industry and fish and shrimp products from the Da River.

There were 121 booths showcasing three main product lines including fresh fish, fish fillet products and processed fish products from local enterprises.

Besides, the events contributed to promoting the development of the OCOP programme in the region, supporting farmers, enterprises, cooperatives in the northern midlands and mountainous areas in the sale of agricultural products and brand building.

Do Duc Truong,Directorof the province's Agricultural Extension Center, said that after six days, the events attracted over 300,000 visitors. and their success would contribute to lift the brand name of the Da River fish and shrimp as well as the locality’s strong agricultural products while promoting the development of fisheries industry in particular and agricultural industry in general, opening up opportunities to seek partners and customers.

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